The 'Executive Model' of Franchise Ownership
Franchising has evolved, especially in the home services industry. Today, leadership and strategic growth are key. The executive model is about building an empire: continuing to grow, develop, and expand your business footprint.
Ben Walker
7/23/20252 min read
Franchising has evolved, especially in the home services industry. Today, leadership and strategic growth are key. The executive franchise model shifts the focus from hands-on, owner-operated businesses to a leadership-driven framework. It's for those ready to build and scale a business effectively, not just own one.
Why the Executive Model?
The home service industry faces unique challenges in delivering consistent, high-quality experiences. The executive model addresses this by attracting franchise owners who are visionaries, focused entirely on leadership and growth. Unlike traditional owners who might focus on a single location or territory, the executive model is about building an empire: overseeing multiple teams, relentlessly driving expansion, and fixing your gaze firmly on aggressive, long-term growth goals.
At HFC, we've found that successful franchise owners in this model share key traits: self-confidence, accountability, strong communication skills, and a willingness to embrace the sales aspect.
Ideal Candidates for the Executive Model
This model appeals to a specific type of business owner. Ideal candidates often include:
-Transitioning business professionals
-Sales and marketing executives
-Real estate investors
-Mid-to-high-ranking military veterans
These individuals bring valuable experience in leadership, management, and strategic planning, all essential for driving a successful business. For example, someone from a corporate role or a former sales executive likely knows how to build and manage teams, making them a great fit. Military veterans offer a disciplined, leadership-oriented approach that translates well to franchising. Plus, start-up discounts offered to those who served.
Financial and Operational Requirements
Service brands benefit from franchise owners who are financially prepared and ready to invest in growth. For the executive model, candidates need a solid financial plan, including liquidity for initial investments and operating capital. They must be committed to being "all-in" on their business, ready to invest their time and energy into growth.
Beyond finances, comfort with technology and specific technical skills (like proficiency with digital tools and software) are necessary. This ensures they can effectively manage and scale operations using the systems provided by the franchisor.
Aligning with Values and Systems
A critical part of the executive model is ensuring franchise owners understand the franchise system. They must grasp the difference between simple entrepreneurship and franchising — acknowledging they have the freedom to grow their business while adhering to the established framework. This balance of independence and system adherence makes the model work and breeds mutual success.
For HFC, the challenge is selecting the right candidates. It's not just about finding someone who wants to own a business, but someone who wants to build, grow, and eventually sell or pass down an empire.
Building a Scalable Business
Ultimately, the executive franchise model is about scalability. HFC provides the tools, support, and systems necessary for franchise owners to succeed. We continuously improve and innovate to ensure our franchise owners have what they need to grow their businesses efficiently.
If this is what you’re looking for, we’d love to talk to you.
HFC works with the #1 North American Home Service Franchises, boasting over 450+ locations across North America, per brand. That's the kind of company you want backing you up.
Partner with HFC:
-Proprietary technology that makes home services & inspections easier
-Brand names that are internationally recognized
-Partnerships and affiliations all over North America
-Industry-leading marketing teams who help you find your clients
-Regional business coaches and a supportive network of franchise owners
Let's discuss your options and how to get started.